Cebuana Lhuillier reinforces disaster resilience advocacy on its third year.

After the successful disaster resilience forum last year,  Cebuana Lhuillier continues to push for disaster preparedness among Filipinos,  gathering the country's industry experts in disaster management,  risk reduction, and post-disaster rehabilitation last July 4, 2018 at Shangri-la the Fort Manila for the '2018'READY Disaster Resilience Forum--Disaster Begins with Me. '

This year's theme is an iteration of the past two fora,  focusing on the need for everyone including the first responders; communities and families;  and individual Filipinos to be ready and be fully equipped to take on an active role in disaster resilience.

"When we started the Disaster Resilience Forum two years ago,  our vision was to build a nation of resilient Filipinos — armed with the information and known-how to protect and help others during times of disasters and natural calamities, " said Cebuana Lhuillier President and CEO Jean Henri Lhuillier.

He added,  "This year,  we would like to encourage each and every Filipino to take on a more proactive role in building disaster resilient communities by highlighting personal readiness and security to alleviate massive losses and damages during disasters. "

In partnership with Regulatory Framework Promotion of Pro-poor Insurance Markets in Asia (RFPI Asia)  and the Mutual Exchange Forum on Inclusive Insurance Network (MEFIN)  ,the event was organized to serve as a platform to discuss measures on the disaster resilience of first responder such as members of the army and local policemen against any type of disaster.



The forum is also a venue for various local government and civil socities to share learnings and best practices to strengthen and improve other communities' disaster resilience capabilities. The multi-sector panel discussion seeks to increase awareness on the role of microinsurance as a disaster-risk finance tool to make every Filipino conversations about each Filipino's role in every phase of disaster risk reduction and management.



Broken down in three panel sessions,  the forum opened with 'First Things First: How Resilient are Our First Responder?' The panel featured Restitution F.  Padilla,  Jr.,  Deputy Chief of Staff for Plans,  J5 of the Armed Forces of the Philippines;  Rene  " Butch " S. Emily,  president of the Philippine Disaster Resilience Foundation,  Inc.;  and Manuel "Nong" C. Rangasa,  chairman and executive director of Local Climate Change  Adaptation for Development,  Inc.

Kicking off the second discussion,  'Moving Forward : How do we Strengthen our Communities ' Resilience? ' were  Maribeth L.  Marasigan,  first vice president and chief operating officer of WeatherPhilippines Foundation;  Jorge S. Ebay, associate professor in Community Development at The University of The Philippines-Visayas;  and Dr. June Caridad Pagaduan-Lopez,  conveyor of Citizen's Network for Psychosocial Response.


The third and final panel session, ' On to the Next Step: How can Every Filipino be Ready and Help?' were presented by Stacy De Jesus, head of Community and Digital Communications of Rappler,  Inc. and Pebbles Bacilli Sanchez-Ogang, executive director of YESPinoy Foundation,  Inc.


The forum also featured Commissioner Dennis B.  Funa of Insurance Commission and Jonathan D.  Batsman,  first vice president and group head of Cebuana Lhuillier Insurance Solutions,  Cebuano Lhuillier Foundation,  Inc.,  and Cebuana Lhuillier Business Solutions;  and news anchor and program host,  Tony Velasquez of the ABS-CBN News Channel (ANC)  as forum moderator.

To further reinforce it's disaster resilience advocacy,  Cebuano Lhuillier launched OurHelp,  a donation site where donors can ensure individuals or communities who do not have access to or means to get insurance coverage for as low as one dollar or 53 pesos.  OurHelp is an offshoot of the company's National Pilipino Protektado Day,  a monthlong campaign that helped insure one million Filipinos in 2016.


Donees  of the website get microinsurance that covers accidental death or dismemberment and disability; unprovoked murder and assault; and other causes of death (except suicide), as well as,  cash assistance in case fire hits their home.

The launch  was followed by the signing of a manifesto of this year's disaster resilience forum convenor and partners as an official declaration of their commitment to raise the level of awareness,  preparedness,  and sustainability of resources of each and every Filipino against the impacts of disasters and calamities.


This year's forum concluded with songs from legendary singer,  songwriter,  and environmental conservation advocate Noel Cabangon which included 'Kanlungan', 'Umuulan sa Tag-Araw,  Umaaraw sa Tag-Ulan, ' and 'Await ng Bahaghari. '

Launched in 2016, this year's forum sustains Cebuana Lhuillier's disaster resilience advocacy.  Other initiatives rolled out under this advocacy campaign include the Cebuano Alert,  an Android app that provides real-time disaster-related information,  the formation of the Microinsurance Agents Association of the Philippines (MIAPP),  an organization founded to promote the interest  and welfare of microinsurance agents nationwide,  and the introduction of Claims Rapid Action in Disaster-Sticken Area Operation (RAPIDO), an initiative that enables Cebuana Lhuillier Insurance Solutions (CLIS)  to immediately process and settle claims right at the site where a disaster had just occurred.

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